Ali Wallace.


Senior Appointments: Client Services, Planning & Creative

With a solid background in marketing, Ali founded DNA Recruit in 2008, and has grown a business dedicated to making a difference to people’s lives. At DNA, Ali recruits in operations finance, business development and client services. 

In his spare time, Ali’s a sports fanatic, training and taking part in ridiculously hard core events like The Norfolk Superhero. When he’s not training, he’s spending time with his wife and three children.


Daryn Joyce.

Associate Director

Daryn has over 14 years experience placing creative and strategy candidates into some of London’s leading advertising, design and branding agencies. Over the years, he has been fortunate enough to build up some fantastic relationships with both candidates and clients with a real focus on matching the best with the best. 

Outside of work, Daryn enjoys keeping fit, playing football and spending time with his family. This includes weekend work as a taxi service to his two children!


Ellen Williams.


Ellen started her career in a Marketing Recruitment Agency as a Graduate Consultant; she was determined to learn everything she could and apply the skills she had gained studying Law at University. Through working closely with clients, candidates and colleagues Ellen immersed herself in the Marketing and Creative space, staying up to date with the latest industry news and building lasting relationships with agencies and candidates.

Outside of work, Ellen enjoys getting out and staying active or she can be found attempting to bake, with varying levels of success.


Natalie Round Briano.

Business Manager

Natalie is DNA's Business Manager, she looks after empolyees, training, marketing, systems and processes. in a nutshell "a jackie of all trades. Natalie has a background in Agency and Client-Side recruitment in the Marketing and advertising world across the UK and Middle East.

Outside of DNA Natalie has a busy life with a toddler and teenager and 2 very lively dogs who demanding time, attention and taxi services!


Sarah Wallace.

PA to MD

With an extensive career working amongst the best, including Sheikh Mohammed, Sarah brings her excellent organisational skills to the team. In her spare time, Sarah enjoys relaxing with family in her home county of Norfolk.


Jo Suter.

Finance Director and Founder

Jo has brought her finance and admin knowledge to DNA Recruit since the start in 2008. Outside of work, you’ll likely find her baking cakes or out enjoying the countryside with her family.