Building Blocks for Success: Creating a Strong Healthcare Communications Team

5th July 2024
Building Blocks for Success: Creating a Strong Healthcare Communications Team

Building a Successful Team

Creating a great healthcare communications team isn't easy, but it's super important. Let's talk about what makes these teams work well and how to build one that really shines.

What Makes a Great Team?

Research compiled by the National Library of Medicine shows that five key things help healthcare teams succeed:

1.    Knowing your job: Everyone needs to understand what they're supposed to do.
2.    Trusting each other: Team members should feel confident in their colleagues.
3.    Dealing with tough times: The ability to bounce back when things get hard is crucial.
4.    Getting along: People need to work well together, even if they're different.
5.    Shared leadership: Everyone should feel like they can take charge when needed.

Besides these basics, healthcare employers love to see certain skills in their workers. Things like empathy, good communication, teamwork, and a strong work ethic are super valuable. Being able to handle stress, stay positive, and manage time well are also big pluses.

Keys to Team Success

For a healthcare communications team to really excel, a few more things are important:

•    Responsibility: Everyone should own their work and decisions.
•    Clear communication: Talking openly and clearly helps avoid mix-ups.
•    Strong leadership: Good leaders keep the team on track and motivated.
•    Discipline: Sticking to the rules and standards is a must.
•    Working together: Making sure everyone's efforts line up is crucial.
•    Having a clear goal: The team needs to know what they're working towards.
•    Planning ahead: A good strategy helps the team achieve its goals.

When healthcare pros from different fields work together well, it's great for patients. It can lead to better care, fewer mistakes with medicines, and even save lives.

Talking the Talk in Healthcare

In healthcare, good communication can literally be a matter of life and death. Bad communication can lead to worse care for patients. That's why it's so important for everyone in healthcare to be good at talking and listening.

Communication Hurdles

There are a few big challenges when it comes to healthcare communication:

1.    Patient trust: Some patients might not feel comfortable sharing sensitive info, which can lead to incomplete health records.
2.    Time crunch: Rushed appointments can hurt the relationship between patients and their doctors.
3.    Data confusion: With so much health info floating around, it's easy for messages to get mixed up.

Building a successful healthcare communications team is a complex task, but by focusing on these essential ingredients and success factors, healthcare employers can create effective teams to deliver high-quality patient care. For information on how to recruit in this area view our page healthcare communications service offering.


Josh Large is a seasoned recruitment specialist at DNA, focusing on US Advertising Agency and Healthcare Communications sectors. With four years of experience in Healthcare Advertising recruitment, Josh brings valuable expertise to DNA's leadership team. He's passionate about expanding his market knowledge beyond healthcare and values DNA's strong brand and flexible work environment.


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