DNA Named Talent Partner for the Independent Agency Awards 2025

We’re pleased to share that DNA Recruit is the Official Talent Partner of the Independent Agency Awards 2025, taking place at MAD//Fest London on 1st July on the Hexagon Stage.

Run by the Alliance of Independent Agencies, the awards celebrate the creativity, innovation and results delivered by independent agencies across the UK. And at the heart of every great campaign is the team behind it.

That’s where we come in. At DNA, we connect creative, digital and strategic talent with agencies and brands where they can grow and make an impact. Being Talent Partner gives us the chance to highlight the people driving the work and the cultures that help them thrive.

Ali Wallace, Founder & CEO of DNA Recruit, said:
"I’m really proud to support the Independent Agency Awards 2025 as the Official Talent Partner. At DNA, we believe backing the industry means investing in the brilliant people who make it what it is, and being part of this event gives us the chance to do just that. Our work has always been about more than filling jobs; it’s about connecting agencies and brands with the people who help them build, innovate, and thrive. Partnering with the IAA to champion talent at these awards is a real reflection of what we stand for."

Terry Martin, Managing Director of the Alliance of Independent Agencies, added:
"We are delighted to welcome DNA as our Official Talent Partner. Their deep understanding of what makes independent agencies unique — and their passion for championing outstanding talent — makes them the perfect partner for this year’s awards. Talent is the lifeblood of our industry, and together with DNA, we’re excited to celebrate those who drive our agencies forward."

Winners will be announced live on 1st July at MAD//Fest London.

🎟️ Tickets available here:
https://allindependentagencies.org/alliance-events/the-independent-agency-awards-2025-afterparty-at-mad-fest-london/

Find out more at independentagencyawards.org