PPC Executive

Description

Our vision is to be the world leader in sports betting and gaming entertainment by creating the most exciting and trusted experience for our customers, revolutionizing the gambling space as we go. We're home to a global family of more than 25 well-known brands, and with a focus on sustainability and growth, we will transform our sector for our players, for ourselves and for the good of entertainment.

Are you a proactive, detail-oriented person who is passionate about PPC and looking to work in a cool team?

A great opportunity has arisen, where bwin is currently looking for a French PPC Executive to work on our in-house Paid Search Accounts, offering fantastic financial packages ranging from £33,000 -£37,000 + bonus as well as great development paths.

Reporting to the Senior PPC Manager, you will be responsible for managing our PPC campaigns and improving the results across all our regions and brands. The role would be ideal for an individual with a very good paid search knowledge and a strong desire to help and support the team and bring new ideas on the table.

Key Responsibilities:

• Accountable for the day-to-day campaign management on SEM platforms, including Google Ads, Microsoft Ads & Apple Search Ads
• Own and manage the paid search ad copy & sitelink creation and sign off process
• Own and manage brand bidding across Paid Search by working closely with the wider marketing team whilst ensuring all restrictions are up to date & adhered to and ad copies are tailored and relevant
• Manage online media budgets, including forecasts
• Continuously recommend and implement new ideas/tactics to improve our paid search campaigns
• Be confident in analysing PPC data, identifying issues and planning effective solutions
• Analyse ongoing results to identify campaign trends and key insights to hit and exceed our KPIs
• Deliver weekly and monthly performance reports. Present findings, results and recommendations on campaign strategies, target groups and creative efficiency
• Support the SEM team with regular competitor analysis and audience insights that which will provide benchmarks and ideas to innovate.

Specialist skills and experience

• 1+ year of hands-on PPC experience - especially Google Ads
• First experience running Display Campaigns, App Download Campaigns and YouTube campaigns
• Experience in data analysis and reporting (Excel, DataStudio, PowerPoint)
• Ability to work on your own as well as part of the team
• Fluent in French & English

DNA is committed to promoting a diverse and inclusive community and welcome applications from candidates of all backgrounds.

Although we try to respond to all applications, unfortunately due to the high number we receive we are unable to respond to all of those who are unsuccessful.

• We offer up to £250 in vouchers for any referrals who pass their probationary period, so if you know of anyone who might be interested please forward the link for the job advert onto them.
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