Marketing Manager - Automation & Segmentation - London
Are you a Marketing leader with extensive knowledge of Email, Segmentation and Automation Marketing? If so, this could be the perfect role for you!
DNA Recruit are working with a market leading provider of B2B Information Services to the world's technology community. Their ability to attract the right people and curate the physical space to provide a memorable experience is what they are best at and it brings thousands of like-minded people together. By creating global platforms for industries, specialist markets and customers to trade, innovate and grow, our client is able to deliver over 550 events annually.
The role of Marketing Manager will be leading a team of Email, Segmentation and Automation specialists and will be supporting many of the aspects Email Marketing including email scheduling, QA, deployment, segmentation, permission handling and campaign analytics. The Marketing Manager will be responsible for establishing an efficient email operation process to allow Marketing to deliver best in class, personalised and data driven marketing campaigns.
Is it you?
Ideal candidates will be proficient in marketing automation platforms such as Eloqua with prior team management and development experience required. You will be analytics focused, with experience of translating data into business and consumer insights. Strong project management skills are required with intermediate skills in Excel (Pivot Tables & Graphs etc.) An understanding of CASl, CAN-SPAM, GDPR and CCPA, as well as a proficiency in Adobe Photoshop, Dreamweaver, HTML/CSS. A strong interest in the analytical side of marketing such as marketing performance, segmentation and overall database health will be essential.
Please note you must have the right to work in the UK for your application to be considered
After reading this advert are you the "perfect candidate"? One size does not always fit all and you might not tick every box, but don't let that put you off applying. To be instantly considered for this role please click apply to send us your CV. This is an exciting role working with an equal opportunity employer, with great benefits and working life balance and we look forward to receiving your CV and will be in touch if your skills and experience are what our client is looking for.
Job Ref: 9759
DNA is committed to promoting a diverse and inclusive community and welcome applications from candidates of all backgrounds.
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DNA Recruit deliver dynamic recruitment, search and talent solutions and provide insight, knowledge and credible introductions necessary for client side and agency roles. Areas we specialise in New Business, Account and Project Management, Strategy and Planning, Events, Experiential, Creative and User Experience Design, Technology, Product, Marketing and Data roles for permanent, contract and freelance recruitment, search and selection, talent advisory and consulting across the UK and globally.