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This agency is at the top of their game and winning business rapidly - they require the most talented individuals with strong integrated experience to manage a world renowned client - they work with the client in many regions and the work originates from the London office - this would be managing the US team. This automotive brand is iconic, timeless and the brand is one of the strongest global brands in the Automotive sector.
The Account Director role is about setting the agenda; leading, planning and managing the activities of the account team. It involves developing a long-term collaborative relationship with a Client, creating a climate where the unexpected is made real. It sets an example to the whole team, providing motivation and inspiration.
The people who make this agency such a special place to work all share the same values. Account Directors inspire others to get involved whilst going above and beyond.
Creative Judgement
Recognises how creative work delivers against the strategy
Builds creative ideas, challenging and developing them based on sound
strategic thinking
Demonstrates an understanding of the best in creativity and sets a high
benchmark for creative quality in all channels
Leads the process of selling in work, thinking of ways to ensure creative
is received in the best possible way
Ensures creative teams remain motivated and enthused throughout the
process
Strategy and Business Thinking
Generates independent thinking and makes strong contributions to creative briefs, working in partnership with planners
Encourages unexpected thinking
Demonstrates a sound understanding of Clients' business challenges,
audience and competitors; helping others develop their own thinking
To have a clear understanding of the role of each communications
channel within a broader business context, including new opportunities and technologies
Is the first Client point of contact on strategic, creative and resource
issues
Has a collaborative relationship with, and respect of, all other
departments; taking responsibility for ensuring that the full Agency team
is working together
Can negotiate, resolve conflict and manage upwards
Positively contributes to life and culture beyond the scope of their
account(s)
Ensures that the Agency is only working with realistic, timely and specific briefs from Client
Takes responsibility for team delivery; maintaining the highest standards to deliver on brief, on time and on budget
Identifies problems early, addresses openly and constantly manages Client expectations
Plans ahead, anticipating and managing day to day and future project workload, managing workload across the team
Remains calm and professional
Financial Understanding
Takes responsibility for income and profit, negotiating favourable fees and seeking out new income opportunities
Has broad commercial knowledge, both of how the Agency and the Client make money, as well as keeping up to date with relevant day to day business news
Resolves financial issues quickly and minimises write-offs, knowing when when to escalate commercial issues
Regularly reconciles profitability by project, finding areas of improvement for the next project
Resilience
Stays positive in the face of adversity and helps others to do so as well
Encourages 'can do' attitude in others
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